What is SEO & How it Works

[vc_row full_width=”stretch_row” css=”.vc_custom_1557775437741{background-color: #ffffff !important;}”][vc_column][fancy_heading h1=”1″ title=”What is SEO & How it Works”]Understanding how SEO works will help you make the decision to implement its benefits for your business[/fancy_heading][vc_column_text]SEO is an acronym for Search Engine Optimization and is the process of optimizing a website to get first page and top rankings in the search engine result pages for targeted keywords on the first page of search engines like Google, Bing, and Yahoo.

Targeted keywords are simply the words that someone might enter into a search engine when they are looking for a local business. For example, one might enter “SEO services in Reno” or “Reno SEO Company” when looking to hire an SEO Company. That would be our target keywords on our Acute SEO website.

The benefit of Search Engine Optimization

The benefit of having search engine optimization is that your website will be found in the first positions on search engine result pages.

Why does this matter? Fact is that most people search on Google, Bing, and other search engines for local businesses in their area. Most importantly, they typically choose to be the customer of the business whose website shows up on the first page.[/vc_column_text][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text]

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text]

In this video:
1️⃣ Derrick Tulali (Acute SEO) introduction: 1:44
2️⃣ What is SEO vs. “interruption marketing” in 2019?: 3:19
3️⃣ Top SEO ranking factors in 2019: 5:30
4️⃣ Why mobile optimization is important: 5:55
5️⃣ Calls to action (CTAs) on your website: 6:40
6️⃣ One DIY tip a local business could do to boost their SEO?: 11:56
✅ Recap: 14:40

[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]

SEO Components for Getting Ranking Results

There are several components and factors that determine the successful placement of a website on the first page of Google. To determine the best strategy for search engine optimization implementation depends on whether your focus is local or nationwide.

However, the following factors will always apply On-page website optimization (relevant keywords, titles, and internal linking), Off-page optimization (backlinks, contextual anchor text, business citations), and Social Signals (creating social media buzz).[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_single_image image=”49484″ img_size=”full”][/vc_column][vc_column width=”1/2″][vc_toggle title=”What is On-Page SEO?”]On-Page SEO refers to the various elements on the webpage including the inclusion of keywords in the content up to a certain density, title tags, meta tags, image optimization, outbound links, internal links, and various other factors.[/vc_toggle][vc_toggle title=”What is Off-Page SEO?”]Off-Page SEO mainly deals with obtaining backlinks from other authoritative domains in a similar category. Also, they can include setting up Blogs, Social Profiles, and Online Citations and Directories.[/vc_toggle][vc_toggle title=”What is Technical SEO?”]Technical SEO refers to making sure that all the pages are indexed in the search engines properly by submitting sitemaps. This also deals with webpage speed optimization as well as making sure the website is always accessible and there are no vulnerabilities.[/vc_toggle][vc_toggle title=”What is Mobile SEO?”]Mobile SEO ensures that your website ranks high in the search engine result pages on mobile devices. This can include making sure that websites are mobile-friendly or mobile responsive. Many research studies have confirmed that more people search online on their mobile devices than even desktop computers. So ranking a website to address Google’s more recent mobile search engine has become extremely important for local businesses.[/vc_toggle][/vc_column][vc_column][vc_column_text]Over the years, SEO has become a complex process as major search engines such as Google, Bing and Yahoo have made hundreds of changes in their algorithms. Google makes over 500 changes to its algorithms each year in addition to the major algorithmic updatePreview Changes (opens in a new tab)s which means the factors that account for ranking in the search engines always keep changing.[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1604387619134{background-color: #ffffff !important;}” el_id=”Calendar”][vc_column][vc_column_text]

“Don’t put off until tomorrow what you can do today.” Benjamin Franklin

Schedule Your Personalized Online Marketing Strategy Session
With An Award-Winning Agency

In your 30 Minute strategy session, you will speak 1on1 with Derrick Tulali, the founder and key search engine marketing strategist at Acute SEO. You will discuss ways to create and implement a winning customized online marketing strategy that WILL get results for your business.

“We Get You Results Online To Increase Your Bottomline!”

[/vc_column_text][vc_row_inner][vc_column_inner width=”1/2″][blockquote target=”_blank” author=”Andrew DeVry (Fitness 19)” link=”https://goo.gl/maps/Ra3BuLg75TQAqboX6″]In one phone call consultation, I got more value thrown at me than I’ve ever gotten before. I strongly urge you to at the very least schedule a phone consultation with Acute. Your website deserves it![/blockquote][/vc_column_inner][vc_column_inner width=”1/2″][blockquote target=”_blank” author=”Mathew Work (Carlson & Work)” link=”https://www.yelp.com/biz/acute-seo-reno-3?hrid=-UVwDUJf7Ta5MsP3Or3Z7g&utm_campaign=www_review_share_popup&utm_medium=copy_link&utm_source=(direct)”]The value add for my law firm after 1 intake meeting was amazing. Very honest and transparent company. Can’t thank them enough.[/blockquote][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row” parallax=”content-moving” css=”.vc_custom_1571192037439{background: #ffffff url(https://acuteseo.com/wp-content/uploads/2019/10/bkgd_cityblue.jpg?id=50424);}”][vc_column][vc_column_text]


[/vc_column_text][/vc_column][/vc_row]

Is Your Website Optimized?

Enter your URL to generate your Free SEO Report sent directly to your email.